Building Vela in public.

Every lesson, every mistake, every win — documented here. We don't hide the process. We share it.

Abstract composition of smooth, flowing shapes with glossy gradients in deep orange and teal against a dark background.

Feb 14, 2026

1,000 people on the waitlist — what we learned

We hit 1,000 faster than expected. Here's the full breakdown — where they came from, what they actually want, and what surprised us most.

Feb 6, 2026

The one insight that changed how we think about productivity tools

Most tools optimize for capture. Almost none optimize for what happens after. That gap is where Vela lives.

Jan 12, 2026

Why we're building in public from day one

We chose radical transparency before we had a product. Here's why — and what it's already cost us.

Jan 18, 2026

We redesigned Vela four times before writing a single line of code

Most teams rush to build. We spent three months designing — and throwing away — the product. Here's every version, why each one failed, and what we finally got right.